Vision to Reality: The Reut Blog

In the ‘exponential world’ in which we live, the value one receives from knowledge is decreasing while the value of learning is rapidly increasing, thus creating the greater possibility for ‘relevancy gaps’ .

 I recently found an interesting clip which discusses the rapid rate of change in the world we live in. Among other things, the clip illustrates how:

• It is estimated that 4 exabytes (4.0*10^19) of unique information will be generated this year. That is more than the previous 5,000 years.
• The amount of new technical information is doubling every 2 years. This means that for students starting a 4 year technical degree half of what they learn in their first year of study will be outdated by their third year of study.

It reminded me of the speech by Tom Friedman at last year’s ISRAEL 15 conference in which he said that new areas of expertise are being created the whole time. Nowadays, kids dont want to become doctors or lawyers, but Search Engine Optimizers.

Such an exponential world – in which the value one receives from knowledge is decreasing while the value of learning is rapidly increasing – increases the possibility for ‘relevancy gaps’ – the gap between a person’s mindset and a changing reality.

This is Reut’s primary challenge – identifying ‘potential relevancy gaps’ and helping decision makers to adapt.